Please Hold on to Your Hats as
Britney Spears introduces her newest fragrance,
CIRCUS fantasy BRITNEY SPEARS™ for Elizabeth Arden
Britney Spears debuts CIRCUS fantasy BRITNEY SPEARS™
at select department stores in August 2009
New York, September 2nd, 2009 – Following the highest grossing tour of 2009, Britney Spears has done it again with her latest fragrance CIRCUS fantasy BRITNEY SPEARS™. Inspired by her smash hit and fifth #1 album “CIRCUS”, CIRCUS fantasy BRITNEY SPEARS™ will be available in September 2009 at Macy’s, Kohl’s and Dillard’s.
Capturing the excitement that surrounds “The Circus Starring Britney Spears”, a world of magic and intrigue comes to life with this new scent. Vibrant and whimsical, CIRCUS fantasy BRITNEY SPEARS™ takes you on an exhilarating adventure where nothing is what it seems.
“I fell in love with the circus story we created with my tour and am really excited to be able to bottle it up and share it with my fans.” said Britney Spears.
“This is the first time Elizabeth Arden has created a fragrance named after, inspired by and entirely aligned with one artist’s album and tour,” said Ron Rolleston, Executive Vice President for Global Fragrance Marketing at Elizabeth Arden. “Britney Spears’ global success and following is inspiring to so many of her fans. We loved being able to bottle the thrill and excitement she demonstrates each night she performs."
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